ASI earns top honors for its COVID-19 coverage of the historic pandemic’s impact on promo industry
TREVOSE, PA – June 24, 2021 – ASI Media was honored with three prestigious national Jesse H. Neal Awards, including a win for Best COVID-19 Industry Coverage, along with eight more finalist nominations, the Advertising Specialty Institute® (ASI) announced today.
In addition to its pandemic coverage, ASI Media earned more top honors for Best Range of Work by a Single Author, for Theresa Hegel, executive editor of digital content; and Best Use of Social Media, for ASI’s #PromoInTheWild social media campaign, for Melissa Newman, social media manager.
The Jesse H. Neal Awards are considered the Pulitzer Prize of B-to-B business media, honoring winning reporting on major industry issues and pressing business challenges while helping guide industry leaders to higher levels of effectiveness. The 2021 wins and nominations are the 18th Neals won by ASI over the years and ASI Media is the only industry media entity to ever win a Neal award. To date, ASI Media has won a total of 261 journalism awards. CJ Mittica is editor-in-chief of ASI Media.
“I’m extremely happy for the ASI Media team for being recognized with national awards for the outstanding work they did on behalf of the industry throughout the pandemic,” said Michele Bell, vice president of editorial, education and special events. “Despite competing against pharmaceutical news providers when health care and ensuing economic shutdowns dominated media 24/7, ASI’s team coverage came out on top. I’m beyond proud of everyone for their ongoing contributions and thrilled ASI was also recognized for individual reporting and for social media.”
|“I’m extremely happy for the ASI Media team for being recognized with national awards for the outstanding work they did on behalf of the industry throughout the pandemic,” said ASI’s Michele Bell|
Below is more info on the honored entries in ASI’s brand revenue category:
The 67th annual Neal awards, one of the longest running premier awards programs honoring business-to-business (B-to-B) journalism. were announced during an online ceremony by the Software & Information Industry Association (SIIA), the only professional organization connecting more than 700 data, financial information, education technology, specialized content and publishing, and health technology companies. The contest attracted such B-to-B publications as Ad Age, Crain’s New York Business and Pharma Manufacturing.
For more information on ASI Media, please contact Michele Bell at [email protected].
The Advertising Specialty Institute (ASI®; asicentral.com) serves a network of 25,000 suppliers, distributors and decorators in the $20.7 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital content, live events and educational programs that enable companies in 53 countries to be more efficient, productive and profitable. ASI’s media and research operation provides the most authoritative business content in the industry, and the ASI Certification Program features 200+ live and online education courses for industry professionals. The company, family-owned and -operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA.