ASI® Names Ron Ball Vice President, Supplier Sales

TREVOSE, PA – July 28, 2006 – Advertising Specialty Institute®, the largest media organization serving the promotional products industry, announced today the promotion of Ron Ball, MAS, to vice president, supplier sales.

In his new role as vice president, Mr. Ball will expand upon his consulting roles – providing effective business solutions for his clients.  Ball works closely with several Counselor® Top 40 Suppliers™ and other leading promotional products industry firms. 

Mr. Ball began his career with ASI in 1974 as a supplier services consultant.  He progressed to director of sales in 1990, and most recently to executive director of national corporate accounts.    

“Ron has shown tremendous dedication and leadership within ASI and our industry for more than 30 years,” said Timothy M. Andrews, president of ASI.  “His ability to consistently help suppliers find profitable business opportunities has earned him a prestigious reputation and I congratulate him on his promotion to vice president.”

“Within the industry, Ron is known as a ‘go-to’ person,” said Rich Fairfield, publisher for ASI.  “He is extremely dedicated to helping his clients find the right mix of opportunities.  This year, for example, he has co-hosted a series of meetings to introduce emerging, high-growth distributors to his clients.”

“My clients know I’m their friend and their business partner,” said Ball.  “They trust me to give them advice that helps them build their promotional products business.  I enjoy working with them to find the right combination of ASI products and ASI services to help them achieve their goals.”

Mr. Ball holds a Bachelor of Science degree from Temple University in Philadelphia, Pennsylvania.

About ASI 
Advertising Specialty Institute is the largest media organization serving the promotional products industry, with a membership of 22,000 distributor firms (sellers) and supplier firms (manufacturers) of promotional products.  Supplier firms use ASI print and electronic resources to market products to more than 19,000 ASI distributor firms.  Distributor firms use ASI print and electronic resources, which contain more than 750,000 promotional products, to locate supplier firms and to market services to buyers.  ASI provides catalogs, informational directories, newsletters, magazines, websites and databases, and offers interactive e-commerce, marketing and selling tools.  Visit