ASI Launches Free, Online Resource Center For Members:

One-stop webpage provides info, education, marketing tools and more, exclusively for ASI members navigating the coronavirus crisis

TREVOSE, PA – April 28, 2020 – The Advertising Specialty Institute® (ASI), the largest membership organization in the promotional products industry, today launched, a comprehensive list of free online resources dedicated to helping ASI members navigate the coronavirus crisis.

ASI help“At a time of great uncertainty, ASI is mobilizing its efforts to provide supplier and distributor members with the latest information, guidance and resources needed to survive the economic downturn and prepare for recovery,” said Timothy M. Andrews, president and chief executive officer of ASI. “We designed as an online toolkit, making it as easy as possible to access useful, practical content like downloadable marketing tools, along with concise explanations of government programs and free education, fitness classes and kids’ activities.”, which is password protected, will be updated and added to regularly with relevant content across numerous mediums, including webinars, videos and podcasts. ASI members can log on using their username and password. Resources include:

  • Snapshot of government programs available through the Coronavirus Aid, Relief and Economic Security (CARES) Act allocating emergency aid to small businesses.
  • Downloadable marketing tools for distributors. Sales sheets highlighting popular product categories.
  • Downloadable Zoom backgrounds. Professional office and promo backdrops for virtual meetings, internally or with clients, with instructions on how to download and use.
  • ASI University online education. Videos and webinars from industry experts on sales, social media and marketing, with specific action steps business professionals can take now and in the coming months.
  • Online fitness classes on the free Zoom app with expert trainers. Classes include multiple day and evening workouts of various intensities.
  • Online children’s activities offered by ASI’s day care center, Lots of Love. Enriching activities that change each weekday, 11-11:30 a.m. ET, for kids 1-5
  • ASI chat. Technical product support, customer service and distributor membership help for members.

For more, visit, dedicated to providing the industry with the latest news, business strategies, webinars, videos, podcasts and more.

About ASI
The Advertising Specialty Institute (ASI®; serves a network of 25,000 suppliers, distributors and decorators in the $25.8 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 53 countries to be more efficient, productive and profitable. ASI’s Counselor® magazine provides the most authoritative business content in the industry, and the ASI Certification Program features 500+ live and online education courses for over 40,000 professionals. The company, family-owned and -operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA.