Distributors will be able to source and order products in ASI Canada’s ESP with more confidence
TREVOSE, PA – January 3, 2019 – The Advertising Specialty Institute® (ASI) today announced it’s expanding efforts to better serve and support the Canadian promotional products industry through new shows, Canada-specific industry research and updates to ASI Canada’s ESP®.
“As part of our overall strategy to help ASI Canada members grow their businesses, we’re providing everything suppliers and distributors need, from the industry’s leading technology and business-building events to cutting-edge research sales reps can use to clearly demonstrate the power and reach of promotional products to end-buyers,” said Timothy M. Andrews, ASI president and chief executive officer.
ASI Canada’s chief initiatives include:
And, coming up in 2020, ASI plans to launch two more Roadshow Plus events, with locations to be announced at a later date.
Also at ASI Orlando, ASI is hosting a happy hour meet-and-greet for Canadian distributors and suppliers, from 5:30-6:30 p.m. on Friday, January 4, at Bahama Breeze, 8849 International Dr., Orlando.
“ASI is in it for real in Canada, doing everything we can to support our Canadian members,” said Rita Ugianskis-Fishman, senior vice president and general manager of ASI Show. “Our chief goal is to bring suppliers and distributors together and give them every resource in our tool kit to help them land more sales.”
For more info on Canadian events, contact Rita Ugianskis-Fishman at [email protected]. For more on ASI Canada’s ESP, contact Matt Goldfarb, ASI’s executive director of technical product support, at [email protected]. For more on ASI Canada, contact ASI Canada Ambassador Michelle Merrifield at [email protected].
The Advertising Specialty Institute (ASI®) serves a network of 23,500 suppliers, distributors and decorators in the $23.6 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 55 countries to be more efficient, productive and profitable. ASI’s Counselor® magazine provides the most authoritative business content in the industry, and the ASI Education Certification Program features 200+ live and online education courses for industry professionals. The company, family owned and operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA. For more info: www.asicentral.com.