Make a Splash With the Mermaid Trend
End-buyers looking for a touch of whimsy can hitch a ride on a growing fad among celebr...
6 Ways To Maximize Your Marketing Budget
Take a fresh look at goals and strategies to make sure you’re spending wisely.
The Making of a Mascot: How ASI’s ‘Plus’ Was Brought to Life
Toronto-based Hogtown Mascots shares the process of creating the promo industry’s favor...
7 Tips for Beating the Winter Blues
The cold months can be long and, yes, depressing. But they don’t have to be. Here’s how...
Get in on the #StanleyCup Trend
A 40-oz. stainless-steel tumbler is taking social media by storm. Here’s how to get in ...
Promotions Planner: On the Job
Start presenting ideas to clients for campaigns centered on May observances.
Trend Alert: Go Big With Oversized Bags
The large accessory is back in vogue, and that’s great news for the industry.
MediaTree Partners With Square
The supplier of digital promotions and rewards has launched a “Shop Local” platform in ...
6 Ways to Re-Engage With Prospects
As the new year approaches, now is the time to warm up prospective accounts that have g...
7 Ways To Research Sales Prospects
Streamline the process by using this checklist to cover your bases.
Exclusive Data on Canadians’ Impressions of Branded Power Banks, USB Drives & Writing Instruments
According to ASI Research, these handy items are popular among Canadians and successful...
Canadian Economy Shows Promising Signs of Improvement
Slowing inflation and a healthy job market could signal improved consumer sentiment, wh...
Brymark Promotions Hires Industry Veteran Jen Plourde
Plourde joins the company as a senior sales coordinator based in Toronto.
Top 10 ESP Searches: Events Drive Product Shifts in Q4
The just-released findings from ASI Research depict a turn toward traditional trade sho...
Industry Companies in California Move Forward After Catastrophic Storms
Most are contending with minimal damage so far, as the risk of dangerous mudslides cont...
Plan Out Your Trade Show Experience
Creating an intentional schedule for your time and establishing objectives you want to ...
Promotions Planner: Spotted at ASI Orlando
Start presenting ideas to clients for campaigns centered on April observances.
ASI Orlando 2023: High Energy, Hot Trends Kick Off Trade Show Season
The first industry show of the year welcomed 4,500 suppliers and distributors, and saw ...
ASI Orlando 2023: A-Rod Hits Grand Slam With Keynote
The baseball great joined ASI President & CEO Tim Andrews to talk about his formative y...
ASI Orlando 2023: Focus on Sustainably Made Products
Michelle Sheldon, an eco-conscious distributor, shared her insights on the importance o...
ASI Orlando 2023: Make Your Sales Strategy ‘Bulletproof’
Author, speaker and sales consultant Shawn Rhodes delivered an impactful keynote addres...
ASI Orlando 2023: This Year’s Must-Know Trends
During a busy education session, Holly Brown and Liz Haesler of Top 40 supplier PCNA ex...
ASI Orlando 2023: Run a Healthier Family Business
Dr. Steve Treat, a longtime marriage and family therapist, delivered a powerful, intera...
Obituary: David Plummer, Clearmount
A member of the PPPC Hall of Fame, Plummer and his family owned and operated the suppli...
Top 10 of 2022: Canadian Stories
We put together a retrospective of the most-read ASI Media articles for the Canada mark...