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Sara Lavenduski

  • Executive Editor, Digital Content; Editor, PromoGram Canada

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Top 10 of 2022: Promo Insiders & Social Angle Podcasts

ASI Media’s editors covered a slew of topics in our podcast interviews this year – from...

Prepare for Canada Plastic Ban With These Branded Alternatives

Reusable items from Canadian suppliers will allow businesses to comply with the new reg...

A New Era of Trade Shows

As excitement builds for the continued comeback of live events, exhibitors and attendee...

The Bright Side: ASB Donates Over $25,000 in Holiday Gifts

The Top 40 distributor was able to help 16 local families, including 36 children.

The Bright Side: Supplier Makes Appearance on ABC News

Philly-based Record Remix was featured as a small business providing USA-made gifts for...

A Fresh Take on Tie-Dye

Fashion and retail lines now feature an elegant garment print that would make an ideal ...

Spector & Co. Opens New Location to Serve More U.S. Customers

The facility, near the Las Vegas Strip, will offer value-added services to a growing cl...

St Regis Group Acquires Clearmount

The move unites two Canadian suppliers of awards and gifts. Clearmount will maintain it...

Canadian Economy Weakens Slightly in Q3 as Headwinds Strengthen

Experts say consumer spending will further decline due to persistent inflation and high...

Exclusive Canada Ad Impressions Data on Polos, T-Shirts and Umbrellas

Each is a recurrent favorite among consumers, and logoed versions are likely to be kept...

Obituary: Cameron MacKenzie, Adspec Images

The Canadian industry veteran founded his supplier firm 20 years ago and was well-known...

Promotions Planner: Educate & Appreciate

Start presenting ideas to clients for campaigns centered on March observances.

7 Time-Management Tips for Sales Reps

It’s easy to lose track of time during the day. Here are a few easy ways to take back c...

5 Tips for Getting to the Close

Here are five practices for expediting the process and bringing in more sales.

Get Spotted in Polka Dots

The playful design has appeared in fashion lines and on celebrities in recent weeks, an...

Power 50 2022: No. 14 John Bruellman & Kevin Walsh, Showdown Displays

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 16 Craig Nadel & Debbie Abergel, Nadel

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 20 Lance Stier & David Miller, NC Custom

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 13 Jon Norris, Starline USA

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 17 Ashley McCune, Facilisgroup

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 25 Mark Freed & Mitch Freed, Genumark

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 49 Britney Godsey, Gold Bond

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 27 Alan Vaught, Evans Manufacturing

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Power 50 2022: No. 40 Sandy Gonzalez, MadeToOrder

Welcome to the 2022 Power 50 list , which ranks the most influential people in the...

Exclusive Canada Ad Impressions Data on Masks, Outerwear and Performance Wear

Face coverings have been an important category for Canadians over the past few years, w...