Ink Meets Swag: Your Promo Lingo Cheat Sheet

Because screen printers shouldn’t need a translator to sell promo.

You’ve mastered mesh counts and ink blends – now let’s tackle the world of branded merch. Whether you’re new to promo or just need a refresher, this glossary breaks down the most common (and confusing) terms in the industry. From EQP to kitting, we’ve got your back. Let’s get fluent in promo – no press required.