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Visits Cincinnati, Columbus, Pittsburgh, Cleveland and Detroit Feb. 21-25
TREVOSE, PA – February 11, 2011 – The Advantages Roadshow, the largest and best-attended traveling show in the advertising specialty industry, drew 615 distributors to Van Nuys, Ontario, Newport Beach, San Diego and Phoenix this week.
The impressive exhibitor list for the California leg of the 2011 tour included:
Attendees said they loved the show.
“Aside from making numerous new business connections, we had a lot of fun reconnecting with old friends,” said supplier Jason Grindall of Graphco Line (asi/57956). “The Advantages Roadshow consistently delivers a productive sales-building event – allowing us to introduce our new products and services to hundreds of quality distributors in just one week.”
“These days, it’s all about making connections – and learning innovative new ways of doing business,” said distributor Roland Schiller of Brown & Bigelow (asi/148500). “The Advantages Roadshow delivered a productive environment to spend quality time with leading suppliers and hot-topic education that I can apply to my business.”
A total of 138 attendees enjoyed free education designed to help them sell in any economic environment. Sessions included “Getting Started in the Advertising Specialty Industry,” for new distributors who want to sell promotional products; the “Exhibitor Presents” session, featuring hot products; and the all-new “Increase Sales and Streamline Your Operations With Insider Tips on ESP Web and ESP Orders” session, which outlined the instant access, intelligent search, innovative marketing and integrated ordering features of these new services.
The “Getting Started” and “Exhibitor Presents” classes can be applied toward certification credit in the Advertising Specialty Institute Certification Program. In addition, new distributors get a free ASI Distributor Success System (value $399) for attending the “Getting Started” and ESP classes.
The show co-locates with the Stitches Roadshow in select cities, allowing attendees and exhibitors to experience two shows in one and providing decorators with opportunities to meet equipment, software, supply and service providers face-to-face, see new wearables vendors, enjoy valuable education and network with other decorators.
Additionally, the brand-new ASI Holiday Preview Tour will visit Los Angeles, Toronto, Atlanta and Philadelphia this fall. Featuring a full-day schedule, including education, tabletop exhibits and a networking reception, the ASI Holiday Preview Tour is the perfect place to prepare for the busy fourth quarter.
“As the industry rebounds and we enjoy a stronger 2011, the Advantages Roadshow presents the perfect selling showcase,” said Timothy M. Andrews, president of The ASI Show. “Suppliers will meet hundreds of distributors each week, making the Roadshow the most efficient sales tool available.”
The Advantages Roadshow moves on to visit Cincinnati, Columbus, Pittsburgh, Cleveland and Detroit Feb. 21-25 (Midwest I). To see the entire exhibitor list, which includes these respected industry suppliers: