ASI Announces Top-Performing Suppliers At Counselor Distributor Choice Awards

Showdown Displays honored as Supplier of the Year

TREVOSE, PA – January 20, 2017 – The Advertising Specialty Institute® (ASI) honored 205 of the top-performing suppliers in the promotional products industry and named Showdown Displays as the Supplier of the Year at the annual Counselor Distributor Choice Awards.

At an awards ceremony held Thursday during the ASI Show® Orlando trade show at the Orange County Convention Center, Showdown Displays was lauded for earning five-star ratings in every one of ASI’s ESP® performance rating categories, including customer service, delivery and quality.

John Bruellman is president and CEO of Showdown Displays (asi/87188), of Brooklyn Center, MN, a domestic manufacturer and supplier of visual communication, event and display products. According to ASI’s Counselor® magazine, Showdown Displays has an “On Target” guarantee that acts as the company’s promise to customers. The approach has resulted in double-digit annual growth, a legion of hyper-satisfied distributors, and a recipe for success.

“Showdown’s distributor customers rave about its superior customer service and great attention to detail,” said Timothy M. Andrews, president and chief executive officer of ASI during the annual celebration of top suppliers. “Showdown is constantly innovating, growing and succeeding and it’s an honor to celebrate this winning supplier.”

For the Counselor Distributor Choice Awards, distributors across North America choose which companies to honor by voting for their most-valued supplier. Winners are selected based upon votes and data from ASI’s Supplier Performance Ratings. All told, 205 finalists qualified in 55 product categories. This year, distributors cast over 64,000 votes – an increase of nearly 15,000 from the previous year.

To be considered a finalist, an ASI supplier must be rated at least four stars overall in ESP and be one of the most-clicked companies in their category in ESP. This year, suppliers could be chosen in up to eight of their top product categories, in terms of clicks their products receive in ESP.

Among the suppliers winning in multiple categories were SanMar (asi/84863) with five wins and Leed’s (asi/66887), which won four.

For a complete list of winners, click here. For more info on the winners, read the February issue of Counselor magazine.

About ASI
The Advertising Specialty Institute (ASI
®) serves a network of 23,500 suppliers, distributors and decorators in the $22 billion promotional products industry. ASI’s flagship product, the technology platform ESP®, manages the industry’s entire supply and marketing chain. ASI also produces award-winning digital and print content, live events and educational programs that enable companies in 61 countries to be more efficient, productive and profitable. ASI’s Counselor® magazine provides the most authoritative business content in the industry, and the ASI Certification Program features 500+ live and online education courses for over 40,000 professionals. The company, family owned and operated since 1962, is proud to have been consistently ranked among the “Best Places to Work” in Philadelphia and Bucks County, PA. For more info: