Why Connect with Printers at the ASI Show Pavilion at PRINTING United Expo 2026

By Liz Chrostowski 

Promotional products and the printing world are converging, and new opportunities are at the crossroads. For the first time ever, ASI is hosting a dedicated Pavilion inside the PRINTING United Expo, giving supplier members a powerful new way to expand their reach and connect directly with thousands of print professionals who are eager to enter the promo space.

PRINTING United Expo draws over 25,000 attendees, including more than 4,000 professionals already selling promotional products. These are buyers actively looking for new suppliers, fresh product ideas and long-term partnerships. It also gives you the opportunity to capitalize on a majority of buyers who need a trusted guide for the promo industry, and you are just the supplier to do it. Exhibiting in the ASI Show Pavilion positions your brand so that these high-value conversations are happening with visibility that extends beyond traditional promotional events.

This isn’t just any showcase though, the ASI Show Pavilion brings credibility and reliability to a new audience. When you showcase in the ASI Show Pavilion you gain the backing of two trusted industry powerhouses: ASI and PRINTING United Alliance. This co-branded space not only delivers built-in recognition and traffic but also signals credibility and leadership to new audiences exploring the promo category for the first time. Plus, your PRINTING United Alliance membership provides access to exclusive resources and benefits beyond the show floor.

The cherry on top of this opportunity is that the 2026 PRINTING United Expo is perfectly timed for fourth-quarter selling, aligning with the peak buying season. Exhibiting in the Pavilion will set you up to build out your pipeline and strengthen relationships just as buyers are planning next year’s budgets and sourcing new partners.

The ASI Show Pavilion isn’t just another trade show space, it’s your gateway to a fast-growing market where print and promo are merging to create exciting opportunities for innovation and sales expansion. With ASI’s marketing support and the Expo’s unmatched audience, you’ll gain exposure, generate qualified leads, and position your brand at the forefront of industry growth.

Don’t miss your chance to showcase your products to a powerful new audience.

Learn more and secure your space at the ASI Show Pavilion at PRINTING United Expo 2026