2024 ASI Show Chicago Recap

By Jim Hollis 

ASI Show Chicago was nothing short of spectacular. This year’s event was a testament to the vibrant and ever-evolving promotional products industry. Here’s a recap of the key moments, trending products and invaluable connections made during the show.

We were thrilled to welcome over 500 suppliers to ASI Show Chicago, including 100+ new suppliers that added a fresh perspective, bringing innovative products and unique solutions to the table. The high turnout is a clear indicator of the industry’s growth and the increasing importance of staying connected and informed on the latest trends. The exhibition floor was buzzing with excitement as suppliers showcased their latest products: from eco-friendly promotional items to cutting-edge tech gadgets, the variety and innovation was truly impressive.

One excited distributor attendee shared their thoughts:

“My world became so much larger when I started attending ASI trade shows! I immediately met and connected with suppliers who can get me any product I need.”

– MaRissa T., All Occasion Promos (asi/117409)

In addition to a bustling show floor, ASI Show Chicago boasted an eventful Education Day, which kicked off with a factory tour of ASI supplier Soardist (asi/88083). Plus, there were over 15 classes for attendees to choose from.

The show also featured two outstanding keynote speakers who provided valuable insights and inspiration:

• Carolyn Strauss: In her engaging session, I Want That: Five Ways to Make You and Your Company Irresistible, Strauss shared practical tips and strategies to help businesses stand out and become indispensable to clients. Her dynamic presentation left attendees motivated to implement new ideas and enhance their market presence.
• Ramon Ray: Renowned for his expertise in small business growth and personal branding, Ray delivered a powerful keynote, Connect With Your Clients: Staying Human in Today’s Digital World. He emphasized the importance of building genuine relationships with clients and offered actionable advice on maintaining a human touch in an increasingly digital landscape.

One of the most valuable aspects of ASI Show is networking. This year’s event provided numerous occasions for attendees to connect, share ideas and form lasting business relationships. From the lively opening reception to more intimate networking lunches, the energy and enthusiasm were palpable.

ASI Show Gala at House of Blues

Held at the iconic House of Blues Chicago Music Hall, the ASI Show Gala provided a relaxed and festive atmosphere for attendees to unwind and network in a more informal setting. With live music, delicious food and a vibrant ambiance, the Gala was the perfect way to celebrate the successes of the show and forge deeper connections. Filled with laughter, great conversations and memorable moments, the event further solidified a sense of community within the industry.

ASI Show Chicago 2024 was a resounding success, showcasing the best of what the promotional products industry has to offer. We’re already looking forward to seeing you at ASI Show Orlando, January 4-6, 2025.