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Amanda Smith

May 23, 2025

INFOGRAPHIC: 50 Most Popular Promotional Products

Unlock the secrets to smarter selling with this free guide. Want to boost your promotional product sales? Start by offering the right products to the right clients.  

May 22, 2025

What’s Your Promo Sales Persona?

Discover your strengths as a promo products distributor – and how to use them to boost your sales. Every distributor has a unique approach to selling. Whether you’re trend-driven, solution-focused or relationship-oriented, your strengths shape how you connect with clients and grow your business. In this free download, you’ll: Identify your personal sales persona Get tailored tips to win more business Learn how to maximize your impact in the promo industry Are you a Trendsetter, Problem-Solver or Relationship-Builder? Find out which one fits you best—and how to use it to your advantage. Get your free guide and start selling smarter…

April 1, 2025

QUIZ: Is Starting a Promo Business Right for You?

Thinking about getting into the promotional products industry but not sure if it’s the right fit? Take our quick quiz to find out! In just a few minutes, you’ll discover if starting a promo business aligns with your skills, goals, and entrepreneurial mindset. Ready to see where you stand? Take the quiz now!

March 28, 2025

How To Build a Killer Marketing Strategy for Your Promo Products Business

The $26.6 billion promotional products industry offers vast growth opportunities with no equipment or inventory necessary, and with the average profit margin of 36%, it’s easy to see benefits of joining this thriving market. Making the decision to add branded merch to your product line is a great first step, but another big question remains: How do you get these products into end-buyers’ hands? This blog will guide you through effective marketing strategies to pinpoint your ideal customers, stand out from the competition, showcase your offerings in an inviting way and much more to elevate your promo business to new…

March 28, 2025

Why Selling Promo Is Smart Business

Your customers are already in the market for branded items. Shouldn’t they be buying from you? The promotional products industry is booming in recent years, and it’s easy to understand why. This $26.6 billion marketplace is ripe with opportunity for businesses of all sizes. With margins much lower than other forms of advertising and little to no overhead to get started, the growth potential is huge. Let’s break down the basics of selling promotional products and discover why it’s a no-brainer for your business. Promo at a Glance Promotional products are any item that can be branded by a business…

March 28, 2025

5 Ways To Stand Out as a Promo Product Distributor in a Crowded Mark

In today’s competitive market, standing out as a distributor requires a strategic approach. Unpack the five essential steps to elevate your business and become the go-to source for your clients. From identifying your niche to leveraging digital marketing strategies, networking opportunities and exclusive tools like ESP+, you’ll discover how to build a strong reputation and secure recurring orders. 1) Identify your niche Everyone wants to be the person who has “a person for that…” and finding a niche means you can be that “person” for any and all businesses. Sourcing high-quality products for select verticals, product categories or markets can…