Anthony Foti

These days, if it’s sustainable, people want it! Always include sustainable promo products, like customized planter pots, in your presentations. Remind clients they’ll elevate their brand in end-users’ minds by giving out green promo. Plus, planter pots are a unique corporate gift, helping your clients leave a lasting impression. Let’s take a look at custom planter pots and markets you should target. Planter Pots by Budget Custom planter pots brighten up any room, balcony or outdoor space, while also making for a functional and eye-catching promotional item. Depending on your client’s budget, you can present different choices that all hit…

TREVOSE, PA – February 11, 2025 The promotional products industry reached a record $26.6 billion in sales in 2024, according to the latest analysis from the Advertising Specialty Institute® (ASI), the leading technology, marketing and information provider in the promo sector. This represents a 1.8% increase over 2023, highlighting the industry’s resilience in the face of economic uncertainty. “Our industry’s record-breaking sales performance in 2024 is a testament to the enduring value of promo products,” said Timothy M. Andrews, ASI president and chief executive officer. “Growing at a steady pace alongside the U.S. economy – still the world’s largest, ahead of China – reinforces the strength…

As we kick off 2025, I’m excited to share my annual video highlighting our team’s most recent accomplishments while offering a glimpse of what’s ahead this year for ASI and our industry. From sustainability initiatives to global expansions and groundbreaking partnerships, 2024 delivered opportunities that underscored the power of the promo products industry. Despite economic uncertainty and slower-than-expected growth, our industry achieved a new sales record in 2024, underscoring its strength and resilience. At ASI, we’re constantly evolving to help you connect, grow and thrive: Innovations like ESP+ Stores are streamlining e-commerce to make selling branded merch effortless. Reimagined ASI trade…

ORLANDO, FL – January 6, 2025   The Advertising Specialty Institute® (ASI) the leading global resource for the $26.1 billion promotional products industry, brought together 4,000 suppliers, distributors and thought leaders at its three-day ASI Orlando show to ignite collaboration and innovation across the promo industry. With a strong emphasis on community building, education and interactive experiences, ASI Orlando demonstrated ways the power of connection drives success. ASI Orlando, the largest promo show on the East Coast, hosted at the Orange County Convention Center January 4 through 6, delivered a dynamic platform for industry professionals to connect, strategize and grow…

TREVOSE, PA – January 2, 2025 The Advertising Specialty Institute® (ASI), the leading global resource for the $26.1 billion promotional products industry, today launched ESP+ Stores, a game-changing innovation that sets a new standard for e-commerce in the promo space. By integrating its new branded online stores with its powerful ESP+ platform, ASI has created the industry’s first true end-to-end e-commerce solution. More than just a tool for building online stores, ESP+ Stores bridges long-standing gaps in the promo supply chain, empowering distributors to work smarter, sell faster and strengthen relationships with clients and suppliers alike. “ASI invested significant resources to deliver a breakthrough solution that…

TREVOSE, PA – December 30, 2024 The Advertising Specialty Institute® (ASI) the largest technology, marketing and information provider in the $26.1 billion promotional products industry, today announced yard signs as ASI Media’s 2024 “Product of the Year.” From political campaigns to personal causes, yard signs took center stage during a tumultuous election cycle, symbolizing the heightened intensity of American politics and the enduring appeal of grassroots messaging. “Yard signs have always been a staple of the promo industry, but in 2024 they represented something deeper – active engagement and the power of personal expression,” said C.J. Mittica, editor-in-chief of ASI Media. “From small-town lawns to…