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Christopher Ruvo

  • Digital News Director; Editor, PromoGram

Chris spearheads ASI Media’s news coverage, leading the creation of daily articles, in-depth feature reports, podcasts and videos that tackle the most important topics in the promo products industry. His writing and multi-media work has earned numerous regional and national awards, including the 2019 and 2022 Neal Awards for “Best Range of Work By A Single Author.”

Facilisgroup’s Sales Rise, But Its Parent Company’s Revenue Declines

The Pebble Group’s anticipated drop in business this year is a result of lower annual s...

Stat Spotlight: A Snapshot of the Economy at Year’s End

Yes, it’s complicated. But there are bright spots.

Dave Saracino Named Chief Revenue Officer of All American Writing Instruments

Saracino is a longtime industry veteran whose stellar work earned him the Counselor Lif...

Lisa LeMond Named Head of Global Sales for AIM Smarter

LeMond’s nearly 30 years of industry experience includes extensive time at Top 40 suppl...

10 Predictions for Promo in 2024

From sales growth to the presidential election to AI, industry pros from companies larg...

Ross Silverstein to Retire; Lori Bauer to Lead iPROMOTEu

Both Silverstein and Bauer each have about a quarter of a century in industry experienc...

Drought, Militant Attacks Complicate Promo’s East Coast-Bound Importing

On the bright side, industry impacts to date have been minimal and suppliers don’t, at ...

Weekend Tornados Impact Promo Pros in the South

Twisters reportedly struck in Mississippi, Alabama, North Carolina and Tennessee, with ...

Commonsku Network Volume Rises Nearly 30% to Over $1.8 Billion

The business and sales software provider to the industry just released a year-end repor...

Custom Ink Launches Merch Management Platform for Distributors

“Think of us as a supplier – a partner” says the founder of Swag Space from the Top 40 ...

Glenn Chamandy Out At Gildan; New CEO/President Named

The Top 40 supplier says Chamandy left, but the executive maintains that he was fired. ...

Zing Manufacturing Scaling Back Product Offerings

Come the new year, the supplier will focus on selling S’well and Built branded products.

Delta Apparel Suffers $33 Million Loss in Just-Ended Fiscal Year

The publicly traded Top 40 supplier saw annual sales decline by more than 14%.

‘Cybersecurity Risk’ Impacts Staples Promotional Products

It was part of a larger incident that affected the Top 40 distributor’s parent company,...

PromoShop Becomes a Facilisgroup Partner

Facilis says it aims to help the Top 40 firm accelerate growth.

Fully Promoted Reports Sales Growth, Signs On Nearly 40 New Locations

The Top 40 distributor operates a franchise model and says it has expanded its presence...

The Campaign: Creating A Pop-Up Employee Merch Store for Cash App

Limited availability and a retail feel helped this promo products pro make the global s...

New York Considering Banning Noncompete Clauses

The state-level prohibition, which Empire State promo companies would have to abide by ...

WOWLine Owes Supplier More Than $3 Million in ‘Wallet Ninja’ Court Ruling

The case involving two suppliers centered on allegations of willful infringement on a p...

HPG Names Jenna Quaranta Director of Sales Training & Development

The high-profile hire continues a recent run of sales talent acquisition by the Top 40 ...

Nike Says Colorado Ski Apparel Brand’s Logo Violates ‘Jumpman’ Trademark

The athleticwear giant has reportedly threatened legal action, though the company owner...

Promo Is Growing Slower Than the Economy. Why?

During the post-COVID recovery, the industry has typically expanded at a faster rate th...

Shepenco Buys Equipment From Dixon Ticonderoga’s Shuttering Promo Division, Plans To Serve Dixon Customers

Shepenco CEO Dan Townes says the equipment will allow them to increase capacity and off...

Patagonia Prevails in Trademark Lawsuit Against Online Apparel Retailer

Grocery chain Trader Joe’s is also seeking a judgment in a trademark infringement case ...

Former Timberland, The North Face Executive Joins BDA as Chief Operating Officer

Matt Ferrari’s history of aligning supply chain strategy to business objectives will he...