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Marketing
Meet the World Record Holder for Putting on T-shirts Fired From a T-shirt Cannon
StrategyDavid Rush has been breaking Guinness World Records for years, and his latest achieveme...
5 Merch Trends at the 2024 PGA Championship
StrategyTop 40 supplier Cutter & Buck was on site at the major tournament this week and shared ...
Sauce Packet Proposals & Baja Blast Champagne Flutes: Inside Taco Bell-Branded Weddings
These types of experiential events are on ...
How the Paris Olympics Uses Creative Packaging (but Minimal Cliché) for Branded Merch
As with events like the World Cup, the Oly...
Google Delays Elimination of Third-Party Cookies From Chrome Browser
It will be at least 2025 before the search...
ASI Chairman Norman Cohn Becomes TikTok Influencer
StrategyAn unboxing video his granddaughter posted on the social media site went viral this week.
The Campaign Case Study: ‘Rounding Up’ For a Cause
StrategyA California-based distributor’s on-trend custom merch solution is propelling a heartwa...
Your Path to Increased Profit: Marketing Is an Investment, Not an Expense
StrategyInstead of randomly spending, create a strategic plan with specific goals in mind.
6 Ways To Maximize Your Marketing Budget
PromogramTake a fresh look at goals and strategies to make sure you’re spending wisely.
MediaTree Partners With Square
The supplier of digital promotions and rew...
Email Spoof Scam Tries to Swindle Promo Company, Employee Out of Funds
A firm that specializes in recruitment for...
Case Study: Re-Engaging With Valued Members
A 112-year-old company turned to a nearby ...
5 Tactics for Improving Your Email Marketing
Email’s universal popularity makes it a pr...
5 Ways to Create Client Loyalty
In a crowded industry like promo, here are...
Q&A: Improve Your Digital Body Language
Author and collaboration expert Erica Dhaw...
School District Issues Fraud Alert on Promo Company
PromogramThe alleged scamming involved a Texas-based company selling branded merchandise to a sc...
Q&A: Tips for More Clickworthy Newsletters
Web ExclusiveAn email marketing expert offers tips on getting more traction from your messages.
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Make the Sale: How To Sell Outdoor Advertising for Any Event
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Market Mastery: How To Tap Into Sales With 5 Top Industries
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Join the Movement & Wear the Change: Discover the Earthwise Collection
Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets...
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Sales Reps Eager to Resume In-Person Selling
Web ExclusiveEven as salespeople grow more comfortable with virtual selling, many reps long to escap...
How To Grow Your Email Subscriber List
CounselorEmail marketing provides a direct conduit for communicating tailored messages and...
How to Use Data to Improve Your Email Marketing
AdvantagesLook at your email analytics and alter your strategy as needed.
How To Boost Email Open Rates
AdvantagesFocus on these key aspects of your email marketing campaign to boost opens.