Product trends

Promotions Planner: Endless Summer

Products

Start presenting ideas to clients for promotional campaigns centered around August obse...

‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues

Strategy

New data from ASI Research indicates that, while classic categories once again took the...

Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings

The latest ESP data from ASI Research also...

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The Bright Side: PCNA Launches Earth Day Giveback Campaign

Proceeds from the sales of two Klean Kante...

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SRG Offers Premium Items From Swarovski

The Counselor Top 40 supplier has added se...

Promotions Planner: Beat the Heat

Products

Start presenting ideas to clients for promotional campaigns centered around July observ...

ASI Fort Worth 2025: Product Showcase Winners

Products

Suppliers showed off fresh and trending items in the show’s Product Showcase area, wher...

7 Trends From Impressions Expo Atlantic City 2025

Products

Retro styles, boxy fits and specialty garment washes were among the standouts at the de...

Promotions Planner: Summer Fun

Products

Start presenting ideas to clients for campaigns centered around June observances.

PCNA Now Offers Stanley Drinkware to Canadian Distributors

The Counselor Top 40 supplier has made nin...

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VisionUSA Offers Quick Ship for Ball Aluminum Cups

The cups, billed as “infinitely recyclable...

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Koozie Group Welcomes Daymond John to Florida Headquarters

The Shark Tank star visited the Counselor ...

Zagwear Fulfills Coors Light ‘Case of the Mondays’ Merch Ahead of Super Bowl

The merch collection included a viral face...

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Promotions Planner: Celebrating Spring

Start presenting ideas to clients for camp...

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Classic Categories Dominate ESP Searches in 2024

The industry’s staple products ended up on...

Popular Categories, Trendy Brands Top the Charts in Canadian ESP Searches for 2024

Research

Pens maintained their top spot each quarter last year while demand increased for severa...

PCNA Expands Into Golf With New Collection

Products

The line includes Srixon golf balls, apparel, gifting options and other tee-time essent...

4 Trends From the PPAI Expo Show Floor

Products

Sustainability, hands-on experiences and outdoor-focused promo were among the trends at...

To Dye For: Why Custom Colors Are Trending in Apparel

Strategy

The uniqueness of garment dye and effects like mineral washes make custom colors an ent...

SanMar Launches More Than 135 Styles for Spring

Products

The Counselor Top 40 supplier’s new offerings include a sports uniform program, a susta...

Logomark Becomes Exclusive Supplier of Incase Products

Products

The California-based Counselor Top 40 company will now bring the popular retail bags an...