Strategy

5 Tips for Building Your Personal Brand

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Learn to stand out from the crowd by showcasing your unique value proposition.

New Federal Rule on Independent Contractors Takes Effect. Now What?

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This primer explains the regulation and its possible implications for the industry.

3M Names New CEO

William M. Brown is replacing Michael Roma...

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Decorating Roundup: Arcus Printers Releases UV DTF Printer

Also, Vastex International released a new ...

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  Is Myron on the Rise Again?

When the investment firm Jeff Lederer...

Transform Branded Apparel With the Branding Success Guide

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Elevate your branded apparel with our latest trend guide — now available for...

ASI Fort Worth 2024: Full Speed Ahead for Attendees After Successful Show

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Promo pros were inspired by unique products they would have a hard time finding elsewhere.

Promotions Planner: Longing for Summer

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Start presenting ideas to clients for campaigns centered on June observances.

‘If It Sounds Too Good To Be True…’: Texas Distributor Warns of Scam

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A con artist posing as a buyer for a massive home construction company targeted John Ba...

ASI Fort Worth 2024: Bruce Himelstein Reveals the Keys To Transforming Brand Identity

The keynote on the final day of the show e...

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Decorator’s View: 9 Reasons Direct-to-Film Printing Has Become So Popular

DTF printing offers vibrant, durable desig...

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Koozie Group Announces Full Integration of IMAGEN Brands

The Top 40 supplier will be retiring the n...

ASI Fort Worth 2024: Mimi Brown Delivers Strategies To Skyrocket Your Sales

The keynote speaker from the ASI Show’s fi...

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Podcast: Dimensional Decoration - Why It’s Trending & How To Get Started

Looking for the next big thing in...

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Screen Printing Perfected: How To Simplify Decoration With Automation & More

Screen printing just got even simpler,...

Idea Generator: Creative Ideas for Custom Products

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Looking for fresh and original branding ideas to share with your clients? Stop...

ASI Fort Worth 2024: Maximize the Power of Your Personality With Video Marketing

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Martine Cadet spoke about creating content to start a conversation, not just creating c...

ASI Fort Worth 2024: The Cohn Family Shares Their Secrets of Generational Success

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ASI Chairman Norman Cohn and his children Matthew and Stephanie discussed stories and l...

In The News - March 2024

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Gemline (asi/56070), a Top 40 supplier, has a new mission statement: "We Promote...

Alphabroder Once More Offering 24-Hour Turn Times

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The Top 40 supplier has brought back a rush-order service, executives said.

ASI Fort Worth 2024: Build Relationships & Nurture Leads With Social Media

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Jay Busselle showed how strategic targeted content can translate to consistent sales.