Commentary

New AI Tool Instantly Generates Brand Logos

Promogram

The free offering comes from U.K.-based Zyro. It could be a potential tool – and someth...

A Front Row Seat for the Return of Movie Theaters

Promogram

Watching a film in the company of others again felt familiar and fun – and offered plen...

Get Creative When Treating Your Employees

"Friday night at the movies" sounds like...

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Promo Industry View: Seize the Opportunity to Expand

The time has come for distributors to dive...

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Promo Industry View: How to Dress the Part

No time like the present to start preparin...

How to Practice Perseverance

Counselor

Jessica Hiner, vice president of key accounts for Top 40 supplier The Magnet Group (asi...

More Than Ever, Promos Remain Part of Our Lives

Promogram

The past two days in the Philadelphia area were the first truly nice weekend of...

Demand for Branded Masks Could Soar

Promogram

That presents potential big opportunities and ethical quandaries for promotional produc...

Now, More Than Ever, Practice Gratitude

Promogram

Times are tough. It’s okay to acknowledge that. But it’s much more important to dig int...

How to Not Stink at Working From Home

These practices keep me on-task, productiv...

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Baby Yoda Merch Finally Rolling Out

I've already gone on record with my...

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Product Innovation: The USB Fastener Hat

Musical artist Deaton Chris Anthony offers...

Legal Cannabis’ Unexpected Swag Sales Potential

As legalization spreads, promo products pr...

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Commentary: More Than ‘Trinkets and Trash’

Promo products branded with powerful messa...

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Opinion: Promos Are Main Course on Thanksgiving

The Corrigan family has attended the oldes...

Opinion: The Five Most Fun Holiday Merch Items From Food Brands (So Far)

Web Exclusive

There’s a hat with a built-in spork holder, and so much more. Plus, one bae-tastic hono...

Benefits Of Empowered Employees

Counselor

To become a great workplace and reach your ultimate potential as a business, your emplo...

Speed & The Promo Products Industry — The Time To Adapt Is Now

Counselor

The one real differentiator today is the speed with which you can deliver and respond t...

Commentary: The Hidden Fees of Payment Processing in Promo

Web Exclusive

Your firm may be able to save thousands of dollars each year by learning the lingo and ...

How to Get Smarter About Hiring

Counselor

Talent is a ticket to entry, but hiring simply based on skill is a mistake.

Tim's Letter: Happy 65th Anniversary, Counselor!

Counselor

Thinking back on everything Counselor has accomplished over more than six decades, I...