Branding

Antigua Group Launches New Brand Identity for Apparel Line

Promogram

The Phoenix-based supplier unveiled a new modernized logo meant to reflect the company’...

Philadelphia Juneteenth Festival Celebrates Freedom

Promogram

The 17th-annual event featured music, food, dancing and branded giveaways.

Promo Abounds at Pride Celebrations Across the U.S.

ASI Media staff checked out Pride events i...

---

Galaxy Balloons Rebrands as ‘Galaxy, More Than Balloons’

The fresh identity includes a new logo.

---

Controversy, Gay Pride, Corporate Control – and the Hockey Jersey at the Center of the Storm

NHL players refused to wear specially desi...

EcoPlum Debuts New Logo & Website

Promogram

The logo embodies the eco-ethos that’s at the core of the B Corp distributorship’s iden...

Sceptered Swag: King Charles III’s Coronation Prompts Profusion of Merch

Promogram

Industry companies in the United Kingdom, along with retailers and online sellers, are ...

6 Ways To Maximize Your Marketing Budget

Promogram

Take a fresh look at goals and strategies to make sure you’re spending wisely.

The Making of a Mascot: How ASI’s ‘Plus’ Was Brought to Life

Promogram Canada

Toronto-based Hogtown Mascots shares the process of creating the promo industry’s favor...

MLB Jerseys to Feature Corporate Sponsor Logos for First Time

The Los Angeles Angels just announced a sp...

---

  Episode 118: Discussing the Hirsch Rebrand

Gold Bond, BAMKO, Nadel, Zipline. When...

---

Behind the Scenes: The Magic Behind Marketing Promotional Apparel

Lights, camera, action ... quiet on the...

Hirsch Gift Launches Rebrand

Moving forward, the Top 40 supplier will b...

---

BAMKO Rebrands With New Logo, Website

The Top 40 firm says the fresh brand ident...

---

How to Change the Industry’s ‘Brandfill’ Reputation

By collectively improving and better demon...

  How Big Brands Build FOMO With Clever Merch

A biometric safe to stash your pink Starbursts. McDonald's Happy Meals - complete...

Zipline Rebranding as Happi

Promogram

The Wisconsin-based supplier will continue to incorporate the Zipline name for a time a...

Ein Prost! Official Munich Oktoberfest Unveils New Logo

Promogram

Designers created a special font for the logo: a stylized “O” that combines elements of...

NIL Deals for High School Athletes Are Here – Promo Should Capitalize

Promogram

Promo products distributors and decorators should look to provide branded merchandise s...

Twitter Rolling Out Edit Button; Promo Pros React

Promogram

The social media platform is testing, both internally and with premium subscribers, a f...

57 Reasons to Wear Secondhand Clothes

Web Exclusive

Heinz found a clever way to rebrand the dreaded ketchup stain, a tongue-in-cheek hotlin...