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Commentary
‘SELL’ Shirts Aimed at Oakland A’s Owner Demonstrate Power of Message Merch
PromogramThe shirts, created by a California screen printer, have proven popular this summer wit...
My Cat Is Making Me Use Reusable Drinkware
Web ExclusiveGetting a pet changed the promo products in my life – just not in the way I expected.
Your Path to Increased Profit: Make Business Your #1 Priority
Consultant Anup Gupta says entrepreneurs n...
How My Sorority’s Recruitment Helps Fuel Collegiate Merch Markets
Behind sorority recruitment is a multimill...
3 Lessons for Promo Distributors From the Mariners’ ‘Blue Jays Merch Mishap’
The team store at the Seattle Mariners’ st...
I Was One of the Millions of Swifties Who Spent Hours in Line To Snag Tour Merch
Web ExclusiveTaylor Swift is the star of what’s likely to be the highest-grossing tour of all time, ...
Your Path to Increased Profit: Start by Looking in the Mirror
Web ExclusiveIn his new monthly column, consultant and former distributor Anup Gupta shares the secr...
Beyond the Hype: Debating the Reality and Future of AI
PromogramASI Media editors Theresa Hegel and C.J. Mittica muse about whether AI can be trusted a...
ASI CEO Tim Andrews: Why I’m All In On AI
PromogramASI is utilizing the advanced, time-saving technology to help the promo industry thrive.
It’s One Year in for Promo for the Planet, and We’re Just Getting Started
We have a week’s worth of special sustaina...
Friendly Reminder To Promo Pros: What You Do Matters
It can be easy to forget, but a springtime...
What’s Driving Demand for Silicon Valley Bank Merch?
Perhaps everything from schadenfreude and ...
ASI CEO Tim Andrews Reflects on 20 Years in Promo
On the date of his two-decade anniversary,...
I Don’t Want To Throw Away These Logoed T-Shirts
It’s not obvious to me and millions of oth...
Results Are In: Promo Pros Prefer LinkedIn
If given only one social media platform to...
My Family’s Busy Calendar Is the Key to Promo’s Success
Web ExclusiveA season full of fall festivals, school events and sports tournaments was proof that li...
Don’t Let Anxiety Shape Your Reality in 2023
PromogramInstead, attack the forthcoming new year with positivity, a well-crafted strategic plan...
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Join the Movement & Wear the Change: Discover the Earthwise Collection
Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets...
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Focusing on the Future: A Year-End Message from ASI CEO Tim Andrews
Web ExclusiveWith plenty of optimistic signs, it’s full steam ahead in 2023 for your promo business.
Rounding Up the Best Holiday Branded Merch
Web ExclusiveJust about every product and service out there has its own logoed ugly sweater these days.
Goal! Ranking the 5 Best Team Jersey Crests at the 2022 World Cup
PromogramGreat design and powerful symbolic narratives are the essential elements of our (comple...
This ‘Personalized’ LinkedIn Message Left Me Cold
Web ExclusiveSocial media is a powerful tool for prospecting and networking, but some attempts to fo...