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Strategy
Editor’s Picks: Colorful Packaging & Gift Wrap
Web ExclusiveIn gift-giving, presentation is everything. Suppliers have what end-buyers need to make...
This Week’s New Suppliers: Ramp Up Q4 Gifting
Web ExclusiveDiscover creative products from new ASI suppliers.
SOI 2023: 5 Industry Trends – What’s Moving the Needle
The data from our SOI report shines a ligh...
What Happened to the ’90s Hypercolor Trend?
Though the look never made a full comeback...
How To Decorate Fall Apparel Favorites
Creating fashionable fall promo apparel...
Wrapped in Comfort: Bestselling Features of NLA Fleece
Web ExclusiveAhh, fall. The season of pumpkin spice, changing leaves and soft and cozy fleece...
Promotions Planner: Look Ahead to Fall
Web ExclusiveStart presenting ideas to clients for campaigns centered on November observances.
This Week’s New Suppliers: New Products for Summer’s End
Web ExclusiveDiscover creative products from new ASI suppliers.
Editor’s Picks: Enticing Food and Beverage Gifts
Web ExclusiveThey’re essential for thanking dedicated staff and loyal customers.
Q3 Customers: Sales Prospects for Popular Promos
As we reach the second half of the...
Industry Reacts to Twitter Rebrand
Elon Musk’s mysterious ‘X’ network isn’t w...
Joe’s Picks: Boost Employee Engagement
Your clients can recognize and thank their...
This Week’s New Suppliers: Fall Into New Items
Discover creative products from new ASI su...
Look to Fall 2023 Trends for Upcoming Campaigns
From lace accents to tailored blazers, her...
State of the Industry 2023
The promo industry has recovered. What com...
SOI 2023: Order Values – Sharp Increases Cause for Optimism
Web ExclusiveA rebound in margins and order sizes was more than just a post-pandemic bounce back.
SOI 2023: Products – Apparel Comes Out Ahead
Web ExclusiveAs the data shows, it’s not 2020 anymore.
Sponsored Content
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Make the Sale: How To Sell Outdoor Advertising for Any Event
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Market Mastery: How To Tap Into Sales With 5 Top Industries
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Join the Movement & Wear the Change: Discover the Earthwise Collection
Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets...
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SOI 2023: Pricing – Why Markups Are Here to Stay
Web ExclusiveCosts and eroding margins are forcing suppliers to hold or hike pricing, even as distri...
SOI 2023: Markets – Status Quo at the Top
Web ExclusiveFor stability you can bank on, turn to the largest end-buyer verticals in promo.
SOI 2023: Supply Chain – The Crisis is Over
Web ExclusivePromo has made it through the worst, but that doesn’t mean sourcing worries are a thing...
SOI 2023: Labor – Hiring Difficulties Still Linger
Web ExclusiveFinding and retaining talent got somewhat easier, but discovering top people is still p...