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Beacon Promotions Acquires Canyon Outback Leather Goods
Vol. 865 
November 3, 2011

In a deal involving two New Ulm, MN, companies, supplier Beacon Promotions Inc. (asi/39250) has acquired Canyon Outback Leather Goods (asi/43766). Financial terms of the agreement, which was completed on November 1, were not disclosed. “Beacon has a long history of acquisitions and this was a deal that made all sorts of sense to us,” says Gary Haley, Beacon’s president. “Adding a premium leather line is terrific.”

According to the terms of the deal, Canyon will continue to produce its leather products in its current facility with no changes to contact information, its ASI number, customer service or order processing. Canyon’s owner, Jamie Cimino, will no longer be active in day-to-day company operations, but has been retained in a consultant role. All other Canyon employees – about a dozen in total – will remain with the company. “We’re certainly focused on growth and the fourth quarter is a busy time for Beacon and for Canyon,” Haley says. “There will be no relocation of employees or equipment.”

Beacon, which offers items like calendars, drinkware and executive gifts, has plans to release its own 2012 catalog in December and will distribute Canyon’s new 2012 catalog in January of next year. Haley says Beacon’s 2011 revenues are up “double digits” and he’s optimistic the year will close with strong sales. The deal with Canyon is the sixth acquisition made by Beacon in its eight year history. The company also completed a partnership agreement in 2010 to become the exclusive industry provider of certain Dri Mark products.

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