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Eighth Floor Acquires Heritage Creations USA
Volume 618
June 16, 2009

Eighth Floor LLC, the parent company of Visions Awards (asi/93986), Awardcraft (asi/37650) and AITG Business Gifts (asi/35530), has acquired Heritage Creations USA (asi/60579). Financial terms of the deal were not revealed.

"Heritage is a perfect extension for us as it brings an elegant line of golf products to our offering," said Dave Willis, president of Eighth Floor. "We have a proven formula for integrating companies that fit our strategy for growth. By streamlining their operations, offering a unique product selection and consistently delivering quality products, we allow our executives to focus on building solid customer relationships."

Willis states that for the time being, Heritage will remain a separate entity under the Eighth Floor umbrella. "I can't say that in the future we might not decide to roll it under one of the companies," he said.

Heritage, based in Hudson Falls, NY, will relocate to Eighth Floor's corporate headquarters in Celina, OH. Jerry Zukowsky and Brian Blackburn, the former owners of Heritage, will continue with Eighth Floor, and Willis says it is possible for other Heritage employees to make the transition with them.  

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